PUBLIC
RELATIONS
The charge of this committee is to raise awareness and visibility to the profession of athletic training through events and various forms of media. With the goal to advocate and represent North Carolina ATs in various practice settings.
Co Chairs
Taryn Strickland
Nancy Groh
Resources & Partnerships
Promoting the Profession:
NCATA PR Committee Highlights
March 2025: In person presentation at the North Carolina Career Development Association annual conference- The Role and Pathway of Athletic Training in Career Counseling. This session emphasized how career advisors can introduce students to the diverse opportunities within the field of athletic training.
In person presentation at the North Carolina Athletic Director’s Association Annual Conference: Policy, Procedure, and Practice: Keeping your athletes safe and your school out of the courtroom
In person presentation at the North Carolina Health Occupation Students of American State Leadership Conference- Management of the Spine Injured Athlete. This talk covered the basics of spine boarding and equipment removal of the athlete with a suspected spine injury, and students gained hands-on practice using various spine-boarding techniques.
Athletic Trainers Honored at NC Courage Home Opener for National Athletic Training Month
On March 22, 2025 during the NC Courage home opener, Wake County Public Schools’ Certified Athletic Trainers were recognized for their dedication and commitment to student-athlete health and safety. As part of National Athletic Training Month (NATM), the halftime ceremony celebrated these healthcare professionals who work tirelessly behind the scenes to provide injury prevention, emergency care, treatment, and rehabilitation.
Adding to the night’s recognition of athletic trainers, Brandi Schwane, athletic trainer for UNC Women’s Soccer, performed the opening coin toss in honor of NATM. Schwane’s presence was especially fitting, as UNC Women’s Soccer recently secured the 2024 National Championship, further showcasing the impact of dedicated sports medicine professionals in collegiate athletics.
With this year’s NATM theme, “Champions in Healthcare,” the recognition highlighted the vital role athletic trainers play in keeping student-athletes safe and performing at their best. The NC Courage crowd showed their appreciation with a resounding ovation as these unsung heroes took center stage.
February 2025: Live presentation to Wake County Public School Career Development Coordinators: Exploring Careers in Athletic Training: Opportunities, Education, and Professional Pathways.
December 2024: Live Webinar for Independent Educational Consultants Association (IECA): Exploring Careers in Athletic Training: Opportunities, Education, and Professional Pathways. This session provided valuable insights into the profession and was recorded for future use by IECA members to help them advise students interested in the career of athletic training.
November 2024: Live presentation at the North Carolina School Board Association annual conference: Policy, Procedure, & Practice: Keeping Your Athletes Safe While Keeping Your School Out of the Courtroom.” Attendees gained insights into aligning school practices with North Carolina Board of Education (NCBOE) and North Carolina High School Athletic Association (NCHSAA) guidelines. The session also provided tools to critically assess district schools' adherence to established policies and procedures. Additionally, participants explored strategies for collaborating with Athletic Directors (ADs), Athletic Trainers (ATs), and First Responders (FRs) to enhance safety protocols and compliance measures.


Congratulations NCATA!
Winner of NATA PR Contest
Best State Effort for NATM 2018!
Receiving the award in New Orleans was
NATA PR Co-Chairs Nina Walker and Kevin King.

NCATA Logos
Click on the logo to download.